Hot Takes · Apr 22, 2026 · 3 min read

    YOUR FACEBOOK PAGE IS NOT A WEBSITE.

    When you search for a contractor before hiring one, do you stop at their Facebook page? Of course not. Neither do your customers.

    A Facebook page isn't owned. Meta can change the rules tomorrow and your reach evaporates. It's not searchable on Google the way a real site is. And every serious buyer over the age of 30 is going to look for a real website before they trust you with their money.

    The objection underneath 'Facebook is fine' is usually a budget objection. Which is fair — agencies have been quoting absurd numbers for years. That's why the Vice Setup exists. $297. Real domain. Real branded email. Real one-page site. Hosted for a year.

    Stop renting your business from Meta.

    A
    Adrian — founder

    10+ years in web strategy. Built The Vice Solution to fix small-business pricing. Read the full story →

    LIKE THIS TAKE? fix your site.

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